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Season 7

Rocketship.fm · The Episodes

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Workplace Confessions with Lloyed Lobo of Boast.AI: "My friends think I’m a millionaire, but I’m actually struggling" & "I really need to get away from my family"

We welcome Lloyed Lobo, Co-founder & President, of Boast.AI to help us sort through two brand new confessions. Our first is from a founder who's friends think they're doing really well, but they're in fact struggling and not sure how to let everyone know. The second is from someone who can't wait to get back into the office to get some real heads-down time.

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This episo...

Season 6

Rocketship.fm · The Episodes

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Workplace Confessions with Lolita Taub: "My friends don’t know I’m an angel investor" & "Career speed bump"

This week we welcome Lolita Taub, the cofounder and general partner at the Community Fund. The Community Fund is a $5 million early-stage fund that invests in community-driven companies through an investment partner team. Lolita helps us sort through todays confessions from someone who is a secret angel investor (and wants to keep it that way) and someo...

Season 5

Rocketship.fm · The Episodes

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Workplace Confessions with Christie Kim of Persona: "We look great to the outside world, but really -- we’re just a mess" & "Sometimes, being a mentor overwhelms me"

This week we welcome Christie Kim, the COO of Persona to the show to help us answer some more burning confessions from listeners. Today we have a confession from someone working at the startup that looks great on the outside, but internally things are a mess. Plus someone who doesn't feel so comfortable being a mentor even though their resume says they have more than enough experience to hel...

Season 4

Rocketship.fm · The Episodes

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Workplace Confessions with Hossein Azari, CEO of Cmorq: "Trying to get ahead" & "NFTs?"

Is Crypto the answer to all of your money woes? Probably not. We bringing special guest Hossein Azari to help us answer two more listener questions focused on Crypto currencies and NFTs.

***

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Introducing Creative Elements

After working with creatives for 10+ years, We know that earning a living from your art and creativity can be tough. 

That’s why we're such a fan of Jay Clouse and his show Creative Elements. Creative Elements is a highly produced narrative-interview show. Jay interviews high-profile, successful creators about how they built a business from their creativity. Think of it like “How I Bui...

Season 2

Rocketship.fm · The Episodes

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Workplace Confessions with Justin Shriber, CMO at People.ai: "I hide things from our sales team" & "We have fake advisors at our startup"

Today on the show we welcome Justin Shriber, the CMO at People.ai, to the show to help us work through two new confessions "I hide things from our sales team" & "We have fake advisors at our startup"

***

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Season 1

Rocketship.fm · The Episodes

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Workplace Confessions with Anna Ratala CEO & co-founder of Zvook.co: "I miss taking work-related vacations" & "I got my product-MBA from podcasts like yours"

Today we welcome Anna Ratala, CEO & co-founder of Zvook.co, to the show to discuss two more confessions. We're all sick of being at home and some of us are missing work trips for various reasons, but this confessor is looking forward to a little break from their family. Another listener asks, what is the value of an MBA?

***

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Season 0

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Workplace Confessions with Amanda Goetz: "I can’t manage anymore" & "Bad Partner"

What do you do if you just can't manage the juggle of working from home while raising a family? Or how should a CEO handle a partner who crossed a line with one of his employees? We welcome Amanda Goetz, the founder of House of Wise, to the show today.

***

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Introducing Freelance to Founder

Freelance to Founder features real-time coaching sessions with freelancers who want to scale their service business.

In each episode, show co-hosts Preston Lee and Clay Mosley—who have both scaled their one-person businesses to something bigger—help guests and listeners on their journey to finally achieve “founder” status.

Freelance to Founder is your weekly dose of real...

Season -2

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Workplace Confessions with Ben Parr of Octane ai: "Two layoffs in a global pandemic" & "Priced just right"

One layoff is tough, two are even harder to bounce back from. So how do you get back out into the workforce after two layoffs during a global pandemic? How do you price your product just perfect for a market? We discuss these two problems with Ben Parr, the journalist, author, venture capitalist, and entrepreneur.

***

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Season -3

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Workplace Confessions with Mac Conwell of RareBreed Ventures: "I Told You So, Mr. VC" & "I’m not really killing it"

How should a founder handle the urge to show a VC who passed on their round that it was a huge mistake? Or what should you do if you're not actually "always killing it." Is it ok just be doing ok? We bring in Mac Conwell, the founder of RareBreed Ventures, to discuss these confessions and more.

If you're a fan of the show, please consider leaving us a review on

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Introducing Trail Weight

We want to tell you about a new podcast called “Trail Weight,” a show for anyone looking to make a change in their life and maybe go on an adventure.

Starting on April 15th, “Trail Weight” follows host Andrew Steven on an ambitious, surprising, and transformative journey as he tries to get in shape for a month-long backpacking trip through Sierra Nevada Mountains. Through audio diaries...

Season -5

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Workplace Confessions with Charli Marie Prangley of ConvertKit: "In-laws over Co-workers" & "My passion is not at my current company"

What happens when a product manager has trouble building rapport amongst the greater product team and how can they turn this situation around? Or when happens when a Creative finds their passion outside of their day job. We discuss this and more with Charli Marie Prangley, the Creative Director at ConvertKit.

This episode is brought to you by:

Bespoke Post

Season -6

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Workplace Confessions with Kandis O'Brien: "Hogging the spotlight" & "The Firing Squad"

What do you do when your coworker commands all the attention? When upper management sees this one person as the main strategic problem solver and the rest of the team as dispensable task monkeys? Or what happens when a company going about layoffs in the most stressful and embarrassing way possible? We talk with Kandis O'Brien, co-founder of the SIX, an e...

Season -7

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Workplace Confessions with Laura Roeder: "A Bootstrapper’s Secret" & "Should I stay or should I grow?"

A bootstrapper making $2 million a year doesn't feel bad that VC's aren't interested in them and a founder being pushed out of his own company because his co-founders want to raise money, something they're not comfortable with. To work through these confessions we've invited Laura Roeder, the founder of Meet Ed...

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Workplace Confessions with Matthew Zachary: "Should I stay or should I go?" & "The secret sauce"

What do you do when your companies secret sauce is nothing more than simple multiplication? I mean, it's technically an algorithm but what do you do if it's not adding any insight or value to your customers? And what do you do if your job is 'just fine' but you stay because your family needs Healthcare? We bring on our special guest Matthew Zachary, founder of

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Workplace Confessions with Brenna Loury of Doist: "Getting back at the system" & "My company doesn’t know I moved"

What do you do when your company tracks your every move? Or if you moved in a fit of pandemic panic and never told your company? We bring on special guest Brenna Loury, the Head of Marketing at Doist, to help us navigate through these uniquely remote confessions.

This episode is brought to you by:

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Introducing: People of Product

Digital products power our lives, but they wouldn’t exist without the expertise and passion of real people. George Brooks and Dan Linhart co-host People of Product, an innovation podcast that brings together industry experts to share insights around product teams. Using stories and learnings from their time running a digital product agency, they explore how tech continues to transfo...

Season -11

Rocketship.fm · The Episodes

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Workplace Confessions with Lopa van der Mersch Founder & CEO of Rasa: "I stuff the complaint box" & "I'm not Steve Jobs"

What do you do when your leadership team will only act when things are on fire? We have one of our favorite confessions from a PM who is only able to get done what they want to get done if they stuff the complaint box and wait for leadership to demand change. We also have a confession from a product manager who really thought they were Steve Jobs, until their CEO set the bar much higher than...

Season -12

Rocketship.fm · The Episodes

or any of

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Workplace Confessions with Helen Tran: "My invisible agent" & "Golden Handcuffs"

Today we answer two burning questions. First off, as a female freelancer, should you pretend to have a male agent for negotiations? Is this the only way to get paid what you're worth? And secondly, what happens when you have golden handcuffs at work, but you're absolutely miserable? We tackle both of these issues with our special guest today Helen Tran...

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CPO or CPNo [INDUSTRY Bonus episode w/Ken Norton]

Today we kick off our special five part series, presented by INDUSTRY: The Product Conference, with special guest Ken Norton. Over these 5 special episodes Ken will answer real questions from Rocketship.fm listeners starting with this episodes dilemma - what do you do when the board brings ...

Season -14

Rocketship.fm · The Episodes

or any of

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Zoomed Out [INDUSTRY Bonus episode w/Ken Norton]

Our second episode of this special series, presented by INDUSTRY: The Product Conference, with special guest Ken Norton. One this episode Ken breaks down a confession from a new product leader who's having trouble building relationships with new new product team now that everyone is remote....

Season -15

Rocketship.fm · The Episodes

or any of

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Unempowered [INDUSTRY Bonus episode w/Ken Norton]

Today we hear from a Product Manager who's company develops a very top down roadmap, and they're looking for advice on how to have their voice heard. Ken Norton helps us break down todays confession and offers actionable advice on what you can do to make your opinion matter in important conversations.

Want to attend INDUSTRY Virtual<...

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I’m worried I’m biased [INDUSTRY Bonus episode w/Ken Norton]

A Product Manager is worried that their implicit bias will creep into their work when doing product research and validation. Ken Norton offers some helpful tips on how to recognize your own bias and blindspots and how to overcome them.

Want to attend INDUSTRY Virtual? Use code Rocketship to save $40 off your ticket.


Season -17

Rocketship.fm · The Episodes

or any of

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Impostor syndrome [INDUSTRY Bonus episode w/Ken Norton]

This confession comes from a product manager who's not sure they have what it takes. Ken Norton offers some sound advice and encouragement.

Want to attend INDUSTRY Virtual? Use code Rocketship to save $40 off your ticket.


***

This show is a part of the Podglomerate network, a company that produces, distribu...

Season -18

Rocketship.fm · The Episodes

or any of

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Workplace Confessions with Randy Silver: "I don’t know what I’m doing" & "I’m helping create a monster, and I don’t know what to do"

Today we tackle two confessions, one about impostor syndrome and the other about someone who is being paid to build an app that they feel is destructive on the greater society. We've brought in Randy Silver, who has held Head of Product roles at HSBC and Sainsbury’s and is also the author of what Do We Do Now - a product managers guide to strategy in the ...

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Workplace Confessions with Sanjiv Kalevar of OpenView Venture Partners: "Our investor-driven roadmap" & "My Million Dollar mistake"

This week we tackle a problem where a Product Manager feels like the board is driving their roadmap and a mistake that cost someone's company a million dollars. Sanjiv Kalevar of OpenView Ventures joins us to tackle two more workplace confessions.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encou...

Season -20

Rocketship.fm · The Episodes

or any of

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Workplace Confessions with Dan Olsen: "Climbing the Ladder" & "I Suck at Hiring"

What do you do when you think you deserve your bosses job? Or when you make too many bad hires? We discuss both issues with Dan Olsen, author of The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback.

This episode is brought to you by

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Workplace Confessions with Melissa Perri: "Communication Conundrum" & "More than Just Awkward"

"Last year, before COVID, something happened during one of the all-hands weeks. And it was incredibly awkward." What happens when a co-worker takes an unexpected trip to your hometown... halfway across the country? We talk with product leader, author of "The Build Trap," and founder of Produx Labs, Melissa Perri about this perplexing situation.


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This show is a part ...

Season -22

Rocketship.fm · The Episodes

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Workplace Confessions with Jay Clouse: "Ethical Dilemma" & "A little porn-y"

What happens when your freelance client wants you to cross a line you're not comfortable crossing? Or when a freelance client uses your work in unintended and nefarious ways? We discuss these confessions with Jay Clouse, host of Creative Elements podcast.

***

This show is a part of the Podglomerate network, a company that produces, dis...

Season -23

Rocketship.fm · The Episodes

or any of

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Workplace Confessions with Christian Idiodi: "Running with an idea" & "I Don’t talk to Customers"

What happens when you have an idea so good you want to quit your company? Or what about a product manager who refuses to talk to customers? We discuss both confessions today with our guest Christian Idiodi.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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Workplace Confessions with Dheerja Kaur of Robinhood: "Workplace High" & "Underpaid"

What happens when your workplace is more like a high school? Or when you find out you're making 30% less than a peer, simply because you're a woman? We discuss these two confessionals with Dheerja Kaur of Robinhood.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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Workplace Confessions with Rich Mironov: "Crossing the Line" & "The Interview Roadshow"

What happens when your new boss wants you to share everything you know about your past employers' future plans? Or what about an interview process that never seems to end? We discuss our two confessions today with Rich Mironov, the author of The Art of Product Management: Lessons from a Silicon Valley Innovator.


***

This show is a part of the Podglomerate network, a co...

Season -26

Rocketship.fm · The Episodes

or any of

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Workplace Confessions with Rahul Vohra of Superhuman: "Team Bonding" & "The all-knowing CEO"

Today we tackle awkward team bonding and an overbearing CEO with Rahul Vohra, CEO of Superhuman.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our 

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Workplace Confessions with Ben Foster: "Our Needy Customer" & "Roadmap Hell"

Today we explore our first two confessionals with Ben Foster, CPO at WOOP and author of Build What Matters.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our 

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Product Journeys: Earth Class Mail & Flikshop UPDATES!

Season 9 of Rocketship.fm featured a lot of great stories, however, two stood out to us and we wanted to put together a follow up to find out what has happened since we first aired. Earth Class Mail, the early 2000’s startup that was featured on it’s own reality TV show, staring Ron Weiner which has now been twice sold, has now found a new home and clear direction. We hear from Casey Shaeffe...

Season -29

Rocketship.fm · The Episodes

or any of

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Product Journeys: The history of Podcasts

How meta is this?! From the first audio broadcast on the internet to the explosion of Serial, we explore the history of the Podcasting medium in our season finale.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up...

Season -30

Rocketship.fm · The Episodes

or any of

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Product Journeys: Signal

Signal is having a moment.

The pandemic drove unprecedented sign-ups on the encrypted messaging app, as people started communicating more online. Then, nationwide protests over police brutality prompted another round of records. Signal saw about one million downloads world-wide in May, according to analytics firm App Annie.

Protesters have flocked to the app. Even though people w...

Season -31

Rocketship.fm · The Episodes

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Product Journeys: Cyberpunk 2077

Cyberpunk 2077 is a 2020 action role-playing video game developed and published by CD Projekt Red. The story takes place in Night City, an open world set in the Cyberpunk universe. Players assume the first-person perspective of a customizable mercenary known as V, who can acquire skills in hacking and machinery with options for melee and ranged combat.

First introduced in 2012 and tout...

Season -32

Rocketship.fm · The Episodes

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Mental Models for Product Leaders

Mental models are simple expressions of complex processes or relationships. These models are accumulated over time by an individual and used to make faster and better decisions. Today to explore Mental Models for Product Leadership and how to use them with your team every day.


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This show is a part of the Podglomerate network, a company that produces, distributes, an...

Season -33

Rocketship.fm · The Episodes

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Mental Models for Product Managers

A mental model is any concept that helps explain, analyze, or navigate the world. As product managers, our mental models drive our decision-making, the way we communicate and collaborate with others, and how we prioritize.

Today we explore some essential mental models for Product Managers. From opportunity cost to confirmation bias to ...

Season -34

Rocketship.fm · The Episodes

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Charlie Munger's Mental Models

Mental models are how we understand the world. Not only do they shape what we think and how we understand but they shape the connections and opportunities that we see. Mental models are how we simplify complexity, why we consider some things more relevant than others, and how we reason.

A mental model is simply a representation of how something works. We cannot keep all of the details ...

Season -35

Rocketship.fm · The Episodes

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Product Journeys: BioNTech (Covid-19 Vaccine)

The fastest vaccine ever developed was the mumps vaccine and that took four years, from collecting viral samples to licensing the drug in 1967. This year, we watched as BioNTech, in partnership with Pfizer, developed the Covid-19 vaccine is under 11 months. Today we tell the story of how this revolutionary technology and partnership allowed for such rapid development at a time when the world...

Season -36

Rocketship.fm · The Episodes

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Product Journeys: Nintendo

The history of Nintendo traces back to 1889, when it was founded to produce handmade hanafuda. Nintendo Co., Ltd. (任天堂株式会社, Nintendō kabushikigaisha) is a Japanese multinational consumer electronics company headquartered in Kyoto, Japan. It eventually became one of the most prominent figures in today's video game industry, being the world's largest video game compan...

Season -37

Rocketship.fm · The Episodes

or any of

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Product Journeys: Zappos

Zappos was founded in 1999 by Nick Swinmurn who launched the company with Tony Hsieh and Alfred Lin who invested $2 million through their investment firm Venture Frogs. The company was officially launched online in 1999 as "ShoeSite.com."

In July 1999, the company's name was changed from ShoeSite to Zappos after "zapatos," the Spanish word meaning "shoes." In 2000, Venture Frogs invest...

Season -38

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Product Failures: eBay

In the early 2000's eBay was in direct competition with Amazon but they had very different methodologies when approaching the market. Today we dive into some of the mistakes eBay made in this time where they caught themselves focusing on the wrong metrics and ultimately the wrong side of the market. These mistakes ultimately led to the huge differences in the trajectory of where these compan...

Season -39

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Product Journeys: Youtube

When it was launched in 2005, according to co-founder Steve Chen, Youtube was designed as a way for people to upload videos of themselves talking about the partner of their dreams. Co-founder Jawed Karim also talked about YouTube’s romantic origins. “We even had a slogan for it: Tune in, Hook up.”

Despite offering to pay women $20 to upload videos of themselves to YouTube, nobody came ...

Season -40

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Product Journeys: Airbnb

Long before Airbnb persuaded strangers to sleep in one another's homes and became a $31 billion company, it was just an idea to earn a bit of extra money to make rent.

After their first guests, Airbnb's founders realized they were on to something bigger than a stopgap for rent. They faced rejection plenty of times — and created their own version of Obama O's cereal — but the three foun...

Season -41

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Product Journeys: Stark

Stark, a New York-based startup that lets designers others building with design software run their files through an integrated tool that checks it and provides color edits and other suggestions to help them meet guidelines for people who see less well, has picked up $1.5 million. Stark plans to use the funding to continue building integrations into commonly-used design apps and create integr...

Season -42

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Product Journeys: SEMrush

Back in 2008, SEMrush started as a small group of SEO and IT specialists united by one mission — to make online competition fair and transparent, with equal opportunities for everyone. In 12 years, they've grown into one of the world's leading competitive research service for online marketing. Today we tell the story of that journey.


This podcast is brought to you by:

...

Season -43

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The 10 Dysfunctions of Product Management

Rapid iteration, A/B testing, and growth hacking—these buzzwords have everyone’s attention in product management today. But while they dominate the current discussion, something even more significant has been lost in their limelight: long-term value creation for the customer.

Product advisors Rajesh Nerlikar and Ben Foster believe that consistently delivering meaningful outcomes requir...

Season -44

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Product Journeys: Stripe

Millions of businesses of all sizes—from startups to large enterprises—use Stripe’s software and APIs to accept payments, send payouts, and manage their businesses online. Today we explore, how their founders, Patrick and John Collison started from humble beginnings in County Tipperary, Ireland to becoming the worlds youngest self-made billionaires.


This podcast is brought t...

Season -45

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Introducing: The Teamistry podcast by Atlassian

In the aftermath of World War II, Japan must rebuild its economy. Certain products become vital exports in the revitalization effort, including the wristwatch. Seiko leaps to the forefront of the recovery, but there's a problem: their watches aren't good. The company decides to bring R&D in-house to take advantage of constructive competition between its factories, and winds up going from...

Season -46

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Product Journeys: Flow

Flow was launched in 2012 as a side-project from Andrew Wilkinson's creative agency Metalab, who work with companies such as Uber, Slack and Coinbase, in order to improve their own internal productivity.

They faced a huge challenger in Asana who launched just after them after raising $28 million dollars. Asana may have out spent them on mark...

Season -47

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Product Journeys: Gimlet Media

From his first awkward pitch to investor Chris Sacca, to their acquisition by Spotify, Alex Blumburg has built one of the most influential companies working in Podcasts today.

The company was founded in 2014 by Alex Blumberg and Matthew Lieber, who serve as the company's CEO and president respectively. In February 2019, Spotify announced it had entered into a definitive agreement to ac...

Season -48

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Product Journeys: Nikola

Hindenburg Research also alleges Nikola chairman Trevor Milton misled partners into signing agreements by falsely claiming to have extensive proprietary technology, as well as fabricating promotional material to give the impression rolling-chassis mockups were fully operational vehicles, but instead used a third-party powertrain rather than in-house technology.

SIEMENS

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Product Journeys: Black Product Managers

The Black Product Managers (BPM) Network is a community of diverse product leaders who are passionate about advancing in their careers and increasing representation. Learn how they were founded and the impact they've had on the Product Management community as a whole.

SIEMENS download their free webinar on Building a sound, digital f...

Season -50

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INDUSTRY Virtual Mini-series: Dun & Bradstreet goes digital [ Part 1 ]

Dun & Bradstreet make a digital transformation and it's all on one Product Managers shoulders.

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you 3 amazing stories from Rohini Pandhi - Product Lead at Square and founder of Transparent Collective, Jon Bell - Senior Product Manager ...

Season -51

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INDUSTRY Virtual Mini-series: Dun & Bradstreet goes digital [ Part 2 ]

Dun & Bradstreet make a digital transformation and it's all on one Product Managers shoulders. We also discuss Yardley's founding of Women in Product. For more information go to womenpm.org.

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you ...

Season -52

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INDUSTRY Virtual Mini-series: Netflix's BLM Collection [ Part 1 ]

Netflix pulls 120 of it's employees together after George Floyd's death to provide answers customers were seeking

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you 3 amazing stories from Rohini Pandhi - Product Lead at Square and founder of Transparent Collective, Jon Bell - Senior P...

Season -53

Rocketship.fm · The Episodes

or any of

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INDUSTRY Virtual Mini-series: Netflix's BLM Collection [ Part 2 ]

Netflix pulls 120 of it's employees together after George Floyd's death to provide answers customers were seeking.

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you 3 amazing stories from Rohini Pandhi - Product Lead at Square and founder of Transparent Collective, Jon Bell - Senior ...

Season -54

Rocketship.fm · The Episodes

or any of

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INDUSTRY Virtual Mini-series: Transparent Collective [ Part 1 ]

Rohini Pandhi, Product Lead at Square and founder of Transparent Collective, faces a major choice when a blank check is presented from from an unlikely source. 

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you 3 amazing stories from Rohini Pandhi - Product Lead at Square and founder...

Season -55

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or any of

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INDUSTRY Virtual Mini-series: Transparent Collective [ Part 2 ]

Rohini Pandhi, Product Lead at Square and founder of Transparent Collective, faces a major choice when a blank check is presented from from an unlikely source. 

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you 3 amazing stories from Rohini Pandhi - Product Lead at Square and founder...

Season -56

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Introducing: INDUSTRY 2020 Product mini-series

In celebration of the upcoming INDUSTRY Virtual product conference, we're bringing you 3 amazing stories from Rohini Pandhi - Product Lead at Square, Jon Bell - Senior Product Manager at Netflix, and Yardley Pohl - Former Product Manager at Dun and Bradstreet.


***

This show is a part of the Podglomerate...

Season -57

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Product Journeys: Waze

While carpooling isn't new, Waze Carpool is a fresh way to share the road and the cost of commuting. A cost-effective alternative to rideshare services, Carpool lets you choose to drive or ride with people already going your way. Use the Waze app to drive, and the Waze Carpool app to catch a ride.

Toda...

Season -58

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Product Journeys: Tesla

Tesla, Inc., formerly (2003–17) Tesla Motors, American electric-automobile manufacturer. It was founded in 2003 by American entrepreneurs Martin Eberhard and Marc Tarpenning and was named after Serbian American inventor Nikola Tesla.

Tesla Motors was formed to develop an electric sports car. Eberhard was Tesla’s chief executive officer (CEO) and Tarpenning its chief financial officer (...

Season -59

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Product Journeys: Veil

Veil is a near-future climate change techno thriller, but how does a high researched, science based fictional book like this come into existence? Today we follow Eliot Peper and through his process of building a physical product and releasing something that can't be updated with a hot fix pushed to production.

We walk through his writing, editing, rewriting process and the discipline i...

Season -60

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Product Journeys: Amazon Echo

Amazon Echo (shortened to Echo) is a brand of smart speakers developed by Amazon. Echo devices connect to the voice-controlled intelligent personal assistant service Alexa, which will respond when you say "Alexa". Users may change this wake word to "Amazon", "Echo" or "Computer". The features of the device include: voice interaction, music playback, making to-do lists, setting alarms, stream...

Season -61

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Product Journeys: Drip

When Rob Walling launched Drip, he was doing $7K in monthly recurring revenue. But he quickly realized that his revenue had already flat-lined and that he had a high customer churn problem. He was competing with behemoths like Mail Chimp and Marketo with a team of just 3 engineers.

Drip started as a simple opt-in pop-up with an autoresponder. It then evolved into an email service provi...

Season -62

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Product Journeys: Tenor

Tenor is an online GIF search engine and database that was acquired by Google in 2018. Over the life of the company they instilled a culture in relentless pursuit of growth - forgoing even putting their company name on their office door. Today we talk with David McIntosh about how he built a product and company that now hosts over 300 Million monthly active users to use their pop culture and...

Season -63

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Product Journeys: Apple's iPhone (The Purple Project)

In 2003, Apple was working on new types of inputs for the Mac. The plan was to get rid of the mouse and keyboard, and the team began to experiment with multitouch — rotating and zooming on-screen with a few careful flicks of the finger. One of the first prototypes of a finger-controlled tablet was known as Model 035, a large white tablet that looked something like a clunky precursor to the i...

Season -64

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Product Journeys: Flikshop

From Maximum Security Prison To CEO, Marcus Bullock, is now building Flikshop as a way for incarcerated individuals to stay connected to their families and loved ones. He knows first hand the impact a picture from the outside can make on those incarcerated. But this story is as much about our criminal justice system as it is about Marcus's journey.

This episode is brought to you by:

Season -65

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Product Journeys: Kairos

Facial recognition startup Kairos, founded by Brian Brackeen, was one of the only companies in it's space with a black CEO, and it turned out to be their secret weapon... until the Trump Administration came knocking and wanted to use their ability to more accurately recognize illegal immigrants and deport them. Brian refused, but his board revolted and sued him to remove him as CEO. This is ...

Season -66

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Product Journeys: Hey!

Hey! a new email platform, many opinions...and it's creators, Jason Fried, David Heinemeier Hansson (known to the internet as DHH, the creator of Ruby on Rails) and the Basecamp team, have even more.

Hey! launched just a couple weeks ago to a flurry of controversy. From it's firm stance on tracking pixels (perceived as spy devices) to it's pre-launch fight with Apple over revenue split...

Season -67

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Product Journeys: Live from Tomorrow!

How did Matt Hooper build a company singing about Blockchain? Today we explore the product journey of Live from Tomorrow! a live show that's been running in New York City for the last two years and has recently been turned into a podcast as an epic musical comedy about innovation in tech and business.

There's really nothing like it out there. ...

Season -68

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Product Journeys: Walker & Co

Walker & Company Brands, a startup making health and beauty products for people of color, was acquired by consumer giant Procter & Gamble in 2018.

The company was founded in2013 by Tristan Walker,  who previously led business development for Foursquare, and who aimed to create products that would better serve the needs of people of color with coarse or curly ha...

Season -69

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Michael Sacca on side projects, creative outlets and the beauty of constraints from Creative Elements

This episode originally aired on Jay Clouse's podcast Creative Elements.

Rocketship.fm Host Michael Sacca is the VP of Product at Dribbble and cohost of Rocketship.fm. He started his career 15 years ago as a Product Designer, eventually founding a cutting-edge product agency that built applicatio...

Season -70

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Product Journeys: Backstage Capital

Hamilton founded Backstage Capitol, a venture capital firm, in 2015, when she was homeless. The firm seeks to address funding disparities in the technology industry by investing in companies started by undervalued but high-potential entrepreneurs who are women, people of color, and/or LGBTQ. To date, Backstage Capital has raised more than $10 million and invested in more than 130 startup com...

Season -71

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Product Journeys: Go Together

Kimberly Moore, CEO and Co-Founder of Go Together, is an entrepreneur completely passionate about building one of the most exciting companies in the mobility space. Go Together, an early stage startup, is on a mission to get people where they need to go through their trusted networks and via any transportation option available. First starting with education and political engagement. Two indu...

Season -72

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Diversity in Tech [Part 1]

Diversity can be a difficult issue to discuss, but the truth is the tech industry has a problem.

Even a brief look at the data collected by the Equal Employment Opportunity Commission reveals huge racial disparities in the tech workforce compared to the private sector overall.

Tech companies and investors should be concerned: Evidence strongly suggests that a racially diverse tec...

Season -73

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Diversity in Tech [Part 2]

In Part Two of our look at Diversity in Tech we hear from how Stripe increased their percentage of underrepresented candidates in their internship program from 10% to 40% in one year. How Crowdfunder fixed their gender pay gap problem and how VC Arlan Hamilton is investing millions into underrepresented founders at Backstage Capital.


***

This show is a part of the Podg...

Season -74

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Product Journeys: Shift

Shift is an online, peer-to-peer, marketplace for buying and selling used cars. Founded in 2014, Shift is an American company based in San Francisco’s Mission District. As of 2019, the company offers its services in San Francisco, Los Angeles, San Jose and San Diego, California as well as Portland, Oregon.

The leadership team includes Co-CEOs George Arison and Toby Russell, also co-fou...

Season -75

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Product Journeys: PayPal

PayPal was originally established by Max Levchin, Peter Thiel, and Luke Nosek in December 1998 as Confinity, a company that developed security software for handheld devices. In March 2000, Confinity merged with X.com, an online banking company founded by Elon Musk.

After watching PayPal become the premier choice of Internet auction shoppers, online marketplace giant eB...

Season -76

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Product Journeys: Earth Class Mail

Earth Class Mail was founded over 16 years ago with the ambitious mission of “taking over the post office of the world." They were one of the first startups to launch on national television with their own slickly produced 8 part TV series focused on their CEO Ron Wieners fund-raising journey. But the journey hasn't always been smooth, they company was acquired in 2014 through a Bankruptcy re...

Season -77

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Product Journeys: Instagram

The story of Instagram’s explosive rise reads like a Silicon Valley fairy tale, with the company gaining staggering momentum within a few short months. The app itself took only eight weeks to develop before launching on the iPhone, and within a year and a half Facebook had acquired the company for $1 billion in cash and stock. But like all good tales, the process involved many twists and tur...

Season -78

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Product Journeys: Asana

Founded in 2008 by Facebook co-founder Dustin Moskovitz and ex-Google-and-Facebook engineer Justin Rosenstein, who both worked on improving the productivity of employees at Facebook. They took their internal Facebook tool and commercialized it, launching publically in 2011. Since they, they've been trying to simplify the "work about work in Moskovitz's own words.

Asana’s mission is to ...

Season -79

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Product Journeys: Square

Square was founded to solve the pain point of a well known glass blower in San Francisco who lost a sale because he couldn't accept a credit card transaction. The prototype was built in a month, and Jack raised $600 just by charging VC's to hear his pitch. Today we walk you through the Product Journey that is Square with their Hardware Lead, Jesse Dorogusker, who left Apple to join the team ...

Season -80

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Product Failures: MoviePass

The stock was tanking, and the company kept hemorrhaging cash. Investors sued. Some users even filed a suit. It was a losing battle from the start but what really went wrong at the beloved startup MoviePass. Today we tell the story of MoviePass's rise and ultimate fall on the season finale of Rocketship.fm's Product Failures.

We've officially launched the Rocketship Premium Podcast fee...

Season -81

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Product Failures: It's not you, it's your team

Today we discuss another type of failure that is all too common, especially in young companies - team failure. We talk with Latif Nanji, the founder and CEO of Roadmonk, about his first startup Pokerspace.com and the many mistakes they made trying to move in the same direction as a team, but often failing miserably.

BIG NEWS

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Season -82

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Product Failures: Acquisitions

The Exit. Liquidity. Acquihire. Merger. No matter the name, it’s a milestone in any entrepreneurs life.

Today we take a look at the real stories behind acquisitions, when the outcome isn’t quite what you read about in Techcrunch with stories from Andy Sparks, former COO of Mattermark, Courtland Alves VP of Product & Mentorship at Bloc and Morris Wheeler, DrummondRoad Capital founde...

Season -83

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Product Failures: Path

Path was created in 2010 by former Facebook employee Dave Morin as a sort of anti-Facebook. It stood out with one good idea: limits for friends. You couldn’t add more than 50 people to your network when it first launched.

As Facebook ballooned in size and our friend lists grew with it, Path sought to be the place where you chatted with only the people you were closest to. And for a lit...

Season -84

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Product Failures: Blockbuster

In 2000, Reed Hastings, the founder of a fledgling company called Netflix, flew to Dallas to propose a partnership to Blockbuster CEO John Antioco and his team. The idea was that Netflix would run Blockbuster’s brand online and Antioco’s firm would promote Netflix in its stores. Hastings got laughed out of the room.

Blockbuster went bankrupt in 2010 and Netflix is now a $28 billion dol...

Season -85

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Product Failures: Audible

From creating unsafe driving conditions to aggravating spouses across the globe, todays failure is a lesson in what happens when your team lacks diversity, especially of lived experiences that help build empathy for your customers. Today, we take you behind the scenes of Audibles iOS7 redesign that overhauled the design of the app, but forgot to take several key use-cases into consideration....

Season -86

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Product Failures: American Airlines

On September 11, 2001 two American Airlines airplanes were hijacked. One was flown into the north tower of the World Trade Center and the other crashed into a field on it's way to the White House killing everyone onboard. As people scrambled to find out what happened to their loved ones, the American Airlines automated phone systems failed as they refused to included what is known as the May...

Season -87

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Product Failures: The Psychology of Failure with Jerry Colonna

We've been talking a lot about well known product failures, but at this point in the series, we're going to take a little pause. Today, we remember that there are very real people behind these failures. These people have feelings and the failures they’ve experienced, they’ve probably affected them in different ways.

Today we sit down with Jerry Colonna. Jerry is an American venture cap...

Season -88

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Product Failures: Color

Raising $41 million dollars before launch, Color should have been an instant hit, but instead met a swift demise. When it launched, the application had around 1 million downloads. By September 2011, the service had a little under 100,000 active users. Founded by serial entrepreneur Bill Nguyen and successful operator, Peter Pham, Color had one of the best teams in the business.

However...

Season -89

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Product Failures: Google+

Google+ was an ambitious project to take down the social networking giant Facebook, unfortunately we all know how it ended. What went wrong along the way that prevented a company like Google, with seemingly endless resources and internet reach, fail to create a product users actually wanted to use?

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Season -90

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Product Failures: eBay

In the early 2000's eBay was in direct competition with Amazon but they had very different methodologies when approaching the market. Today we dive into some of the mistakes eBay made in this time where they caught themselves focusing on the wrong metrics and ultimately the wrong side of the market. These mistakes ultimately led to the huge differences in the trajectory of where these compan...

Season -91

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Product Failures: TurboTax

It was November of 2014 and Brian Crofts was preparing for a meeting with two senior executives at Intuit. One was his boss, CeCe Morken, who ran Intuit’s Professional Tax (ProTax) business line, the $422 million business that sold tax preparation software to professional accountants. The other was Sasan Goodarzi, who ran Intuit’s $1.8 billion TurboTax business (TurboTax) that sold software ...

Season -92

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Product Failures: Webvan

Business schools around the nation study Webvan’s overly ambitious rush to the biggest IPO to date in Silicon Valley, as a prime example of what to avoid doing while scaling.While it’s true that the impatience to go public helped steer Webvan off a cliff, the once darling company made three critical, but often overlooked mistakes when it came to revolutionizing home grocery deliveries. We'll...

Season -93

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Product Failures: Skeletons in Our Closet

Everyone fails at some point in their career. Small failures, big failures. We're going to cover them all on this season of Rocketship. Today Michael Sacca and Mike Belsito are going to discuss some of their own product failures - from eFunneral, to Crew to Brandisty they've learned a lot from these mistakes.

BIG NEWS

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Season -94

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400 Episodes 😱

Right before we kick off Season 8 of Rocketship, we wanted to go back and look at some of our favorite episodes of the past 6 years. From relationships to product love, the history of the baseball cap to the first ever e-commerce website on the internet today we have something for in this episode.

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Season -95

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The implications of the surveillance economy

With companies such as Google and Facebook we are trading our data in exchange for the benefits of their product, is the solution to stop giving big companies our information, or is it about recognizing how companies are using our data and making a conscience decision of what information we give away? We tackle these questions and more on this week's episode.

BIG NEWS<...

Season -96

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The Incredible Evolution of Big Data

In the second part of our series on data we talk about the origins of Hadoop, the technology that formed the very foundation of what we know as “big data”. The emergence of Hadoop represents perhaps the single most important development in our lifetimes for storing, processing, and retrieving big data. And not only is this technology behind just about everything you touch on the web, it’s no...

Season -97

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Stop that A/B Test (and do this instead)

Today we talk with Ben Foster the Chief Product Officer at GoCanvas and former product manager at Ebay. Ben is a wealth of Product knowledge and experience and today we discuss the topic of A/B testing and how he's evolved his focus to be vision driven so that he doesn't miss the big opportunities to...

Season -98

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The (Abbreviated) History of Product Management

Today we explore the history of the Product Manager from it's early ideation by Neil McElroy to it's growth at Hewlett-Packard thru it's maturation at Microsoft and into today. We talk with former Microsoft Project Manager, Ellen Chisa, Former Microsoft Engineer (and 55th hire), Mark Zbikowski...

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Blind Spots

We all think we know everything there is to know about our customers, but data shows that we often know a surprising little amount about who our customers really are. We tend to get complacent and continue building for the personas that we think use our product, but is there a better way?

We talk with Laura Klein, author of UX for Lean Startups and Build Better Products, about methods ...

Season -100

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Twitter Confessionals

Love isn’t rational. It doesn’t always make sense. But when love is in the air, nothing can come between you and a public tweet.

Today we talk to people who’ve professed their love, publicly, for products they love. We discuss why they love the products they love, and what about these companies and brands gets them so excited.

We dove into tech brands like Slack and Intercom as w...

Season -101

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The Brilliance of WeTransfers Brand

What would it look like if your company built a boat? Would your customers know what to expect?

Launching your first product is punishingly hard. Getting to the second one often even more so, as everything will change: Distribution, brand, product strategy, organization and psychology. Learn about the challenges of growing your product family and how to overcome them. 

Georg Pets...

Season -102

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Overcoming Cognitive Bias

You've probably made a bad call at some point in your career, that's ok. Today we'll talk about ways to prevent it moving forward and how to recognize and avoid the many belief, behavioral, and social biases, which flaw much human decision making, in your role as product manager. Confirmation bias, authority bias, reputation risk, survival bias and sunk-cost fallacy are rife in organizationa...

Season -103

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The Trick That Supercharged Superhuman's Growth

Often times, finding true product-market-fit can be the most difficult part of the process in launching a new product. In this talk, Rahul shares his predictable and repeatable process for finding and optimizing product-market-fit for SaaS products.

BIG NEWS

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Season -104

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Powerful Product Positioning

Positioning can make or break a new product, yet it rarely gets the attention it deserves. On todays episode, April Dunford the CEO at Ambient Strategy, outlines a product positioning process that will shine a spotlight on your product’s best features. We will also give re-positioning examples and show the impact on the overall business that resulted from that shift in context.

You can...

Season -105

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How Sendlane Created Huge Growth Through User-Centered Design

Marketing automation platform, Sendlane, hit a plateau in both revenue and ideas until they tried using user-centered design to unlock growth. The solution was a surprising effective one that helped to set their roadmap moving forward.

Today we talk with Eric Weiss about his experience implementing user-centered design in practice a...

Season -106

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What type of Product Manager are you?

Catherine Ulrich, a Managing Director of FirstMark Capital, invests in a broad range of enterprise and consumer start-ups. She has a deep passion for and expertise in health and wellness, AI, and behavior change. Prior to joining FirstMark, she was the Chief Product Officer at Shutterstock (NYSE: SSTK) where she was responsible for product strategy and execution across all of Shutterstock’s ...

Season -107

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How Airbnb approaches SEO

SEO, or Search Engine Optimization, comes in many forms. There’s the classic blog post optimization where one would write a piece of content and try to get the right combination of usefulness, keywords, and length to see if Google will rank it high enough to get discovered. but that’s not what Tommy Griffith was doing at Airbnb when he led their SEO team from 2013 - 2017.

Today, we tak...

Season -108

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The Best Product Advice We've Ever Received....

Over the past 6 years we've had some amazing conversations with product people and entrepreneurs. Today we're going to bring you some of our favorite bits of product knowledge to help you with everything from diversity, recruiting, tough product decisions, understanding business goals and more.

You'll hear from some of our favorite guests like former Facebook PM Alison Go, Jobs to be D...

Season -109

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Product Vision

We explore what it really means to be a product-driven company. More than anything, it's an exercise in restraint. Don't just build because you can, or because technology allows, but because you're advancing a larger vision. Laura Roeder of Edgar shares just what that means for their company, and how it's helped them follow a guiding light to success.

BIG NEWS

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Season -110

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Product-Led Growth

We are in the middle of a massive shift in the way people use and buy software.

It’s been well over a decade since Salesforce brought software to the cloud. Apple put digital experiences in people’s pockets back in 2009 with the first iPhone. Blake talks about how we’re in “The End User Era” -- which is a new era that we’re now living in. We may be using applications for business purpo...

Season -111

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Perfecting Product Marketing

Product Marketing. The subtle art of describing your product in a way that excites everyone around you. This isn’t just for entrepreneurs pitching investors, this is for product managers and product leaders to inspire their teams to push themselves to build the best possible solution.

We walk through examples from Figure One, Facebook and Sono’s with us as we attempt to break down what...

Season -112

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Building Products People Want

Jobs to be done will change the way you think about product. It will change the way you approach user personas and influence your product decision process. It is one of the most important developments in product thinking in our time, so today we're going to dive right in.

In this episode we talk with Jeetu Patel of Box, Bob Moesta co-creator of the Jobs to be done framework, Benedikt L...

Season -113

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Death of a Product Feature

Daria Axelrod Marmer, a Product Lead at Hubspot wrote about Killing it by Killing Features and we explore that more today. It's never fun to sunset a feature we worked so hard to bring to life, but sometimes growth comes from creating focus and removing unused features to either build something new or take a new approach to solve the problem they were meant to solve.

BIG NEWS

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Shape Up with Ryan Singer of Basecamp

Ryan Singer and the Basecamp team have developed their own methodology for product planning. For one, they don't do waterfall or agile or scrum. For two, they don’t line walls with Post-it notes. For three, they don’t do daily stand ups, design sprints, development sprints, or anything remotely tied to a metaphor that includes being tired and worn out at the end. No backlogs, no Kanban, no v...

Season -115

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Mental Models for Product Leaders

Mental models are simple expressions of complex processes or relationships. These models are accumulated over time by an individual and used to make faster and better decisions. Today to explore Mental Models for Product Leadership and how to use them with your team every day.

This episode is also brought to you by Airtable, which is th...

Season -116

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Achieving Deep Work

Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill, because of our modern times, that is becoming increasingly more difficult to achieve. Today we outline some helpful practices for staying focused and achieving deeper concentration on the work that matters.

This episode is also brought to you by

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In Bezos we trust

Today we bring you the story of eBay and Amazon in the early 2000s, and how their fierce competition for market share came down to two very different product approaches. There's a winner, a loser and lots of product lessons in-between. We'll also share something that Jeff Bezos does to this day to ensure the customer is always represented in product meetings.

This episode is brought to...

Season -118

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Mental Models for Product Managers

A mental model is any concept that helps explain, analyze, or navigate the world. As product managers, our mental models drive our decision-making, the way we communicate and collaborate with others, and how we prioritize.

Today we explore some essential mental models for Product Managers. From opportunity cost to confirmation bias to ...

Season -119

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Charlie Munger's Mental Models

Mental models are how we understand the world. Not only do they shape what we think and how we understand but they shape the connections and opportunities that we see. Mental models are how we simplify complexity, why we consider some things more relevant than others, and how we reason.

A mental model is simply a representation of how something works. We cannot keep all of the details ...

Season -120

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Data Driven Product Development

Data is powerful because it is concrete. For many entrepreneurs and product people, empirical data can trump everything else – and it’s been an important tool in helping startups solve problems in new and innovative ways.

In today's episode we talk with Richard White, the CEO of UserVoice, and what it means to be "data-informed" and how to better use data inside your organization.

<...

Season -121

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Build vs Buy

Have you ever found yourself in the middle of where of those projects where you just go, I wish we’d seen how this would end at the beginning of the project? Often times this is the result of a build vs buy decision gone wrong. Today we discuss recognizing what isn’t your core competency. This can be difficult to admit for organizations, but getting this right could save you a ton of time, m...

Season -122

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The History of Product Management

Today we explore the history of the Product Manager from it's early ideation by Neil McElroy to it's growth at Hewlett-Packard thru it's maturation at Microsoft and into today. We talk with former Microsoft Project Manager, Ellen Chisa, Former Microsoft Engineer (and 55th hire), Mark Zbikowski...

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Storytelling for Product People with Connie Kwan

Connie Kwan walks us through her philosophy on storytelling for Product people, teaches us the essential elements of product storytelling and gives relatable use cases.

This episode is brought to you by Gusto, making payroll, benefits, and HR easy for modern small businesses. Rocketship listeners get three months free at G

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How Adobe transformed itself into a $135 billion dollar SASS company

Adobe's transition into a SASS company wasn't easy. It took two painful years of losses to transition their entire business from one-time upfront pricing to a monthly subscription. For a publically traded company, this could have been the death of them. But long-term thinking and well-executed plan set them up for success into the foreseeable future.

This episode is also brought to you...

Season -125

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PM to VC with Hunter Walk

Today we got a chance to sit down with Hunter Walk and discuss his career, what he looks for in founders and products that he’s investing in and, perhaps the most interesting, how he analysis someone’s career path when looking to invest in them… and it’s not exactly what you would expect.

Hunter Walk is a founder and partner at Homebrew. He also has extensive experience in product deve...

Season -126

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Creating Loyal Customers with Dheerja Kaur of theSkimm

What’s the best kind of customer? A loyal customer.

Today with breakdown how theSkimm has built and maintained am excited audience of dedicated fans. Dheerja Kaur is the Chief Product Officer at theSkimm and walks us through how they keep their audience of largely female millennials (and Belsito) and the challenges of having a passionate audience scrutinizing your every decision. 

<...

Season -127

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How to tell meaningful product stories

You may be tired of writing product stories and pitching product ideas that fall flat. Here we break down how to tell compelling product stories by understanding the basic of storytelling itself.

Jack and beanstalk may not be part of your everyday standups, but its the perfect way to breakdown the essential elements of a story. From screenwriter Michael Jamin to Product Manager and for...

Season -128

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Blockland: Naysayers

Today we’re going to let the skeptics speak. Today we’re going to hear from people who are doubting the initiative. People who have questions. People who may not be buying into all that Blockland has to sell.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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Blockland: The Blockland Conference

As we're sitting here taking in the first ever Blockland Solutions conference, it’s pretty wild to see what’s unfolding. To many, it might not be that mind-blowing. It really seems like… plenty of other professional conferences. It’s in a nice convention center. The coffee and snack stations scatter abound. There are panels… and main-stage speakers. And a mix of suit-and-tie types and hoodie...

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Blockland: Blockchaining Cleveland, Ohio

In the first few episodes of the Blockland series, we learned a bit about what the Blockland initiative was all about, why it started and who started it, and even rewound a bit to learn a bit more about Blockchain in general… and its impact on businesses. But today, we dive into Blockland, the initiative. There are so many tentacles to this so… it’s best you just buckle up and get ready… to ...

Season -131

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Blockland: A Brief History of Blockchain

Blockchain is a system in which a record of transactions that are maintained across several computers that are linked in a peer-to-peer network.

It’s a database or public ledger that can be used in a whole multitude of ways. And along with this overview of what it is, it’s probably useful to have a brief primer on the history of blockchain. 

Blockchain technology was first develo...

Season -132

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Blockland: Blockchain today

By now you’ve heard all the buzz, and criticism, of Blockchain and Cryptocurrencies.

The constant fluctuations of the Bitcoin market. One minute it’s going to the moon, the next it’s tanking and will never come back.

This isn’t a story all about Bitcoin, because as Bitcoin and it’s siblings Litecoin, Etherium and the thousands of other alt-coins that have come and gone over the y...

Season -133

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Blockland: Welcome to Blockland

Something is happening in Cleveland, Ohio. A movement, unlike anything it's seen before, has taken over the city. Cleveland’s top business leaders, civic leaders, politicians and lawmakers, people running educational institutions have all dedicated to making Cleveland the Blockchain Capital of the world. And this initiative, as strange as it may sound, is led by none other than a local car s...

Season -134

Rocketship.fm · The Episodes

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Sprint Week: Day 4 "User Testing"

In our final episode of our Sprint Week Series we listen in as Michael Smart and the AJ&Smart team test their prototype with real users. Over the past week, they have ideated, lightening demoed, sketched and prototyped their way to this point in the project journey for Kevin Rose's Zero App. But, after all of this work, what will real users think? Find out on today's episode.


<...

Season -135

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Sprint Week Bonus: Day 4 Retrospective with Michael Smart

In our final episode of this Sprint Week series, we follow along as the team tests their prototypes with real users. We caught up with Michael Smart after the full day of user testing to find out what they found and more about how they think about user testing, what they're looking for in terms of feedback, and what their next steps will be.


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This show is a part of ...

Season -136

Rocketship.fm · The Episodes

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Sprint Week Bonus: Day 3 Retrospective with Michael Smart

Go behind the scenes as we catch up with Michael Smart of AJ&Smart after their day of Prototyping Kevin Rose's fasting app, Zero. Michael talks with us about how they approach prototyping, what to look for in a testable prototype and what could go wrong tomorrow when they put this prototype in front of real users.


***

This show is a part of the Podglomerate network...

Season -137

Rocketship.fm · The Episodes

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Sprint Week: Day 3 "Prototyping"

Follow along as we bring you behind the scenes as AJ&Smart prototypes the next version of Zero, Keven Rose's fasting app, to test with real users in under 8 hours. There is no room for failure. The user tests are scheduled so a prototype must be completed.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podca...

Season -138

Rocketship.fm · The Episodes

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Sprint Week Bonus: Day 2 Retrospective with Michael Smart

In this bonus episode, you'll hear more from Michael Smart of AJ&Smart about how he and the team think or organize storyboarding sessions. All week they're working with the Zero App team to determine what their next 6 to 24 month roadmap could be.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We e...

Season -139

Rocketship.fm · The Episodes

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Sprint Week: Day 2 "Storyboarding"

Join us for day two of Zero apps design sprint with AJ&Smart. 

Today is all about storyboarding. Listen as the team from AJ&Smart take the ideas generated on day one and start to solidify them. The goal is to sketch an actual UI showing how a user would move through this part of the story — where they click, what info they enter, what they think, etc. This is the step before pr...

Season -140

Rocketship.fm · The Episodes

or any of

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Sprint Week Bonus: Day 1 Retrospective with Michael Smart

At the end of day 1, we caught up with Michael Smart, co-founder of AJ&Smart, to get his inside take on how the first day went. We learn more about how he thinks about Design Sprints and their process for ensuring everything stays on track each day. 


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. W...

Season -141

Rocketship.fm · The Episodes

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Sprint Week: Day 1 "Gathering Ideas"

In this episode, we drop a microphone into the first day of Zero, Kevin Rose's Intermittent fasting app, design sprint with agency AJ&Smart. 

The goal of the first day is to encourage everyone to share what they already know and develop a common understanding with the rest of the group. Everyone involved in a sprint has different perspectives and different information about the pro...

Season -142

Rocketship.fm · The Episodes

or any of

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Sprint Week: Getting Ready to Sprint

Follow along as each day this week we take you behind the scenes of an entire design sprint for Kevin Rose's app Zero led by Design Agency AJ&Smart.

AJ&Smart is a design agency focused exclusively on helping companies innovate through the design sprint process...

Season -143

Rocketship.fm · The Episodes

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Building the right product team

One of the most import roles as a product owner is building the right product team. In part two of this two-part mini-series, we take a look at what high performing product managers and product leaders are doing inside of their organizations to manage and lead a high-performing product team. In this episode, we dive into the strategies that managers use to lead their teams successfully. 

...

Season -144

Rocketship.fm · The Episodes

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Disruption vs Innovation

It seems like all we hear about today is disruption, disruption, disruption. Everybody is disrupting something -- from Transportation to Hospitality -- all anyone wants to do is blow everything up.

So what is the difference between Disruption and Innovation? Well, Disruptors are innovators, but not all innovators are disruptors.

Disruption and Innovation are often different sides...

Season -145

Rocketship.fm · The Episodes

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Why do you love the products you love?

Love isn’t rational. It doesn’t always make sense. But when love is in the air, nothing can come between you and a public tweet.

Today we talk to people who’ve professed their love, publicly, for products they love. We discuss why they love the products they love, and what about these companies and brands gets them so excited.

We dove into tech brands like Slack and Intercom as w...

Season -146

Rocketship.fm · The Episodes

or any of

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Storytelling for Product People

You may be tired of writing product stories and pitching product ideas that fall flat. Here we break down how to tell compelling product stories by understanding the basic of storytelling itself. 

Jack and beanstalk may not be part of your everyday standups, but its the perfect way to breakdown the essential elements of a story. From screenwriter Michael Jamin to Product Manager and fo...

Season -147

Rocketship.fm · The Episodes

or any of

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Meetings don't have to suck

We take a deep dive into how to prepare for and run better meetings, and some tricks to make sure that what was discussed at the meeting, actually gets done. We'll hear from Mamie Kanfer Stewart of Meeteor, Charlie O'Donnell of Brooklyn Bridge Ventures, Cameron Herold the author of Meetings Suck and Brian Scudamore of 1-800-GOT-JUNK.


***

This show is a part of the Podg...

Season -148

Rocketship.fm · The Episodes

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A Job To Be Done: Building Products People Want

Jobs to be done will change the way you think about a product. It will change the way you approach user personas and influence your product decision process. It is one of the most important developments in product thinking in our time, so today we're going to dive right in.

In this episode we talk with Jeetu Patel of Box, Bob Moesta co-creator of the Jobs to be done framework, Benedikt...

Season -149

Rocketship.fm · The Episodes

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The Untold Story of Books.com [Part 2]

In the second and final episode of our look at Books.com, we discover what happens when Charlie Stack is faced with competition from Amazon.com and a multi-million dollar buy out offer on the table. We also learn more about what Charlie is up to currently and how the Books.com legacy has lived on.


***

This show is a part of the Podglomerate network, a company that prod...

Season -150

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The Untold Story of Books.com [Part 1]

The year was 1992. The location… Cleveland, Ohio. The birthplace of online commerce. That’s right. Cleveland Ohio. Not Silicon Valley, Not San Francisco. Not even Seattle Washington. This is the story of Books.com, the internet’s very first e-commerce store, its founder, Charlie Stack, a lawyer-turned-self taught software developer — and what happened when they created internet history… and ...

Season -151

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Rebroadcast: We F*cked Up: Stories about Product Mistakes

Mistakes. We all make them. We all learn from them.

From a food delivery startup who's users couldn't find their menu, to Amazon's redesign of Audible and even an emergency support system on 9/11, today we bring you mistakes Product Mangers made, and how, in some cases, they fixed them.

Stories from Melissa Perry,

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Chapter 10: Finale

In today's episode, we say farewell to Lee, Gonto, and Krish after checking in with the one last time on the progress of their launches. 

Krish heads to Salt Lake City, Gonto gives us the initial feedback on their A/B test and Lee continues his journey into startup sales. 


***

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Season -153

Rocketship.fm · The Episodes

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Chapter 9: The Launch

This week we follow Lee as he launches leadproof.app and starts to face the tough reality that he's going to need to get on the phone in order to make more sales. He also sets some ambitious goals for new customer acquisition.

We also catch up with Krish as Chargebee launches Revenue Story, a brand new ...

Season -154

Rocketship.fm · The Episodes

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Chapter 8: Pre-Launch

In today's episode, we follow Lee, Krish and Gonto as they finalize their pre-launch plans. We learn the name of Lee's two new products as he gets closer to launch, listen in on a planning session for the launch of Revenue Story and follow Gonto to an Auth0 executive offsite for planning their quarterly OKRs. 


***

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Season -155

Rocketship.fm · The Episodes

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Chapter 7: Relationships

On today's episode, we explore the important topic of relationships. We follow Krish, Gonto, and Lee and look beyond business for just one week to see how they balance family, friends, girlfriends and work/life balance while pushing for greatness, and what some might call the impossible. 


***

This show is a part of the Podglomerate network, a company that produces, dis...

Season -156

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Chapter 6: Decisions, Decisions, Decisions

In this episode, we hear from Lee Tengum about his first customer interview for his new project and new project directions. It may or may not send him spiraling in a new direction. We also catch up with him about the other side projects that he is supporting on an ongoing basis.


***

This show is a part of the Podglomerate network, a company that produces, distributes, ...

Season -157

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Chapter 5: First Steps

In today's episode, we learn more about the projects that Krish CEO of Chargebee, Gonto VP of Growth at Auth0 and Lee of 7am.ca will pursue for the next 2 months. You'll hear about them directly from them and their team as they discuss and plan the initial phases of each project. 

What will they get right and wha...

Season -158

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Chapter 4: Krish goes to Paris

In Chapter 4, we learn about the origins of Krish Subramanian, Co-founder and CEO of Chargebee's, love for travel and discovery.

This curiosity has manifested itself in a philosophy he takes into his company and product, Chargebee. We learn how Krish's first trip outside of India opened up his world in ways he would never have expected....

Season -159

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Chapter 3: 5am in Cranbrook, BC

It's 5 am in Cranbrook, BC and Lee Tengum is already making his way into the office. The catch is, he'll be done by 10 am, free to use the rest of his time anyway he'd like to. 

Lee runs a successful marketing agency, 7am.ca, which helps local Cranbrook small businesses achieve their marketing goals. But Lee doesn't stop there. In the next 30 days, he's building a who new app from star...

Season -160

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Chapter 2: 380 people take over a small town in Panama

We take you behind the scenes to Auth0's 2018 offsite where there 380 employees converge on a small town in Panama and take over the Westin hotel for three days of presentations, team bonding activities and deep product discussions.

Listen in on impromptu jobs to be done discussions, cross-team discussions about how they can better communicate and how t...

Season -161

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Chapter 1: An engineer, a CEO and a VP of Growth walk into a bar...

In season 5 of Rocketship.fm we will be following the lives of three entrepreneurs and product people, going behind the scenes to the team off-sites, product conversations, executive dinners and customer interviews. 

We'll be focused on the stories of Lee Tengum, a solo-entrepreneur, with a passion for helping small businesses. Martin "Gonto" Gontovnikas, the VP of Marketing and Growth...

Season -162

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Continuous Product Discovery

Teresa Torres helps digital product teams adopt continuous product discovery practices including a regular cadence of customer interviews, rapid prototyping, and assumption testing. She emphasizes strong critical thinking a strong connection between what the teams are learning in their research activities with the product decisions that they are making.

Mike Belsito interviews her toda...

Season -163

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Jobs to be done: "The Full Moesta" Pt 3

We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017.

In part three we discuss what Mike Belsito learned from this interview and what they've changed because of it. 

Whether you’re interested in JTBD or you’re ...

Season -164

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Jobs to be done: "The Full Moesta" Pt 2

Part two of our JTBD Bonus content. We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017.

Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique. <...

Season -165

Rocketship.fm · The Episodes

or any of

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Jobs to be done: "The Full Moesta"

We go behind the scenes as Bob Moesta, the co-creator of the Jobs to Be Done (JTBD) Framework completes a full interview with Matt Ragland of ConvertKit on why he attended INDUSTRY 2017.

Whether you’re interested in JTBD or you’re already conducting JTBD interviews, learning from one of the masters is one of the best ways to improve your technique...

Season -166

Rocketship.fm · The Episodes

or any of

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Two Steps Forward, One Look Back: Season 4 Finale

In our Season 4 finale, we revisit some of our favorite stories from Audibles product redesign debacle to interviewing people who confessed their love for a product on Twitter. Season 4 was not short on stories, inspiration or insight.

We hear from Alison Go of Facebook, Blade Kotelly of Sonos, writer Michael Jamin, Josh Anon and more.


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This show is a part of ...

Season -167

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Building a killer product team: How great managers lead their team to success

One of the most import roles as a product owner is building the right product team. In part two of this two-part mini-series, we take a look at what high performing product managers and product leaders are doing inside of their organizations to manage and lead a high-performing product team.

In this episode, we dive into the strategies that managers use to lead their teams successfully...

Season -168

Rocketship.fm · The Episodes

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Building a killer product team: pipeline tips from high-performing managers

Have you ever wondered how VP's at Facebook, Directors at Nike or Product Managers at Asana approach hiring? We did too. So we hit the streets to find out.

One of the most import roles as a product owner is building the right product team. In this two-part mini-series, we take a look at what high performing product managers and product leaders are doing inside of their organizations to...

Season -169

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Mastering Jobs To Be Done Interviews: The Results

In part three of our mini-series on Jobs To Be Done we dive into the results of the interviews. What did Mike ands Paul end up changing as a result and did they learn about their product?

We turn the mic on them to learn what impact Jobs To Be Done had on their planning of Industry 2018 and the most surprising things they learned from the interviews.

Adding Jobs ...

Season -170

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Mastering Jobs To Be Done Interviews: The Interview

Part two of our mini-series on Jobs To Be Done today. We welcome back Bob Moesta who spent hours with us recording real interviews with Industry attendees and unpacking the conversations to answer the question - what Job does Industry serve for it’s attendees.

Today, we get to hear one of those interviews as Bob shows us some of the essential techniques of Jobs To Be Done interviews. <...

Season -171

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Mastering Jobs To Be Done Interviews: The Preparation

There is no substitute for the real thing. Today on the show we welcome back Bob Moesta who spent hours with us recording real interviews with Industry attendees and unpacking the conversations to answer the question - what Job does Product Collective's Industry do for it’s attendees.

Adding Jobs To Be Done to your bag of tricks gives you a leg up in the product world....

Season -172

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Disruption vs Innovation

It seems like all we hear about today is disruption, disruption, disruption. Everybody is disrupting something -- from Transportation to Hospitality -- all anyone wants to do is blow everything up.

So what is the difference between Disruption and Innovation? Well, Disruptors are innovators, but not all innovators are disruptors.

Disruption and Innovation are often different sides...

Season -173

Rocketship.fm · The Episodes

or any of

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Persona Alchemy: What we learned bringing user personas to life

A user persona is a fictional representation of your ideal customer. Today, we take two of those fictional representations and bring them to life. 

Mike Belsito has ventured out to find several real-life personas, interview them and bring you what we've found. How accurate are our personas? What are we often missing from them that would help us build better products? <...

Season -174

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How to tell compelling product stories

You may be tired of writing product stories and pitching product ideas that fall flat. Here we break down how to tell compelling product stories by understanding the basic of storytelling itself. 

Jack and beanstalk may not be part of your everyday standups, but its the perfect way to breakdown the essential elements of a story. From screenwriter Michael Jamin to Product Manager and fo...

Season -175

Rocketship.fm · The Episodes

or any of

P

Product Poetry: The secret to perfect product descriptions

Product Poetry. The subtle art of describing your product in a way that excites everyone around you. This isn’t just for entrepreneurs pitching investors, this is for product managers and product leaders to inspire their teams to push themselves to build the best possible solution.

Walk through examples from Figure One, Facebook and Sono’s with us as we attempt to break down what makes...

Season -176

Rocketship.fm · The Episodes

or any of

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Twitter Product Confessions: Why do you love the products you love?

Love isn’t rational. It doesn’t always make sense. But when love is in the air, nothing can come between you and a public tweet. 

Today we talk to people who’ve professed their love, publicly, for products they love. We discuss why they love the products they love, and what about these companies and brands gets them so excited.

We dove into tech brands like Slack and Intercom as ...

Season -177

Rocketship.fm · The Episodes

or any of

P

We F*cked Up: Stories about Product Mistakes

Mistakes. We all make them. We all learn from them.

From a food delivery startup who's users couldn't find their menu, to Amazon's redesign of Audible and even an emergency support system on 9/11, today we bring you mistakes Product Mangers made, and how, in some cases, they fixed them. 

Stories from Melissa Perry,

P

A Job To Be Done: Building Products People Want

Jobs to be done will change the way you think about product. It will change the way you approach user personas and influence your product decision process. It is one of the most important developments in product thinking in our time, so today we're going to dive right in.

In this episode we talk with Jeetu Patel of Box, Bob Moesta co-creator of the Jobs to be done framework, Benedikt L...

Season -179

Rocketship.fm · The Episodes

or any of

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The (Abbreviated) History of Product Management

Today we explore the history of the Product Manager from it's early ideation by Neil McElroy to it's growth at Hewlett-Packard thru it's maturation at Microsoft and into today. We talk with former Microsoft Project Manager, Ellen Chisa, Former Microsoft Engineer (and 55th hire), Mark Zbikowski...

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Productivity: Meetings Suck

In our final episode of this productivity series we take a deep dive into how to prepare for and run better meetings, and some tricks to make sure that what was discussed at the meeting, actually gets done. 

We'll hear from Mamie Kanfer Stewart of Meeteor, Charlie O'Donnell of Brooklyn Bridge Ventures, Cameron Herold the author of Meetings Suck and Brian Scudamore of 1-800-GOT-JUNK.

Season -181

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Productivity: Achieving Deep Work

Deep work is the ability to focus without distraction on a cognitively demanding task. It's a skill, because of our modern times, that is becoming increasingly more difficult to achieve. Today we outline some helpful practices...


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit ...

Season -182

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Productivity: Email is dead! Long live email!

Slack, Hipchat, Campfire - Chat applications have taken over our modern work communication. While they have certainly reduced our need for internal email they have caused their own set of productivity distractions. How do we deal with this distractions before they completely kill our productivity? Oh, and email isn't really going anywhere so let's learn some triage techniques that some of ou...

Season -183

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Productivity: The Future of Workspace Design

In the second episode of our productivity series we dive into what makes a productive workspace. Spoiler alert - there’s no single answer. We get different perspectives on open vs. closed offices, clean vs. messy desks, and sitting vs. standing (and even walking) while you work. While we can’t tell you what’s best for you, you’ll definitely walk away from this episode with some food for thou...

Season -184

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Productivity: Why are we obsessed with productivity? (Ep 1)

“How will we all keep busy when we only have to work 15 hours a week?” That was the question that actually worried the economist John Maynard Keynes when he wrote his short essay “Economic Possibilities for Our Grandchildren” in 1930. 

Over the next century, he predicted, the economy would become so productive that people would barely need to work at all. So what happened? Why are we s...

Season -185

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Powering your growth engine (Growth Ep 5)

In this episode we break down our talks with Casey Winters, Andrew Chen, Dmitry Dragilev and Ryan O'Donnell about what it was like to be a one person growth team and how they grew the teams at Grubhub, Pinterest, Zurb & SellHack.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to v...

Season -186

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Finding Traction (Growth Ep 4)

Today we break down how to find traction with none other than Duck Duck Go's Gabriel Weinberg. Gabriel wrote the book on Traction (literally) and today we're going to explore how you can use his method to find Traction for your business.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you ...

Season -187

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A look inside two high-growth Startups (Growth Ep 3)

Casey Winters and Joel Gascoigne have created massive growth for their respective companies. Today we take a look at what it was like on the marketing team during the early days of Grubhub and what it looks like when a high growth company hires too fast.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. W...

Season -188

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Growths Guiding Light (Growth Ep 2)

Today on the show we look into two main concepts of growth, the guiding light and your products magic moment. We hear from Alex Shultz, Tim Draper, & Andrew Chen. Michael Sacca and Mike Belsito also discuss some of the growth efforts they've been experiencing.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes ...

Season -189

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The Strange Origin of Growth Hacking (Growth Ep 1)

In the first episode of our Growth series we dive into the history of Growth and Growth Hacking with clips from Sean Ellis (who coined the phrase) and Andrew Chen (who wrote one of the seminal articles on the topic).


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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Scaling SaaS (SaaS Ep 5)

In our fifth and final episode we dive into scaling a SaaS business with clips from talks by Jason Cohen of WPEngine and Gail Goodman of Constant Contact. We'll discuss the emotional side of scaling and managing a team.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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Winning the Market (SaaS Ep 4)

On today's episode we talk about what it takes to win the market, and what it takes might not be what you think. We dive into hiring a diverse team, retaining that team and empowering them to do amazing work - without having to micromanage every decision.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. ...

Season -192

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What the CAC?! (SaaS Ep 3)

We take a look at SaaS metrics that actually matter. LTV, ARR, CPA, CPC, CAC and help you break them down so you know what to focus on.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the website and sign up for our 

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Building a pricing model that works (SaaS Ep 2)

In the second episode of our SaaS series, we discuss the ever evolving topic of SaaS pricing. Now we know it happens recurring, monthly or yearly generally, but how do you determine the value of your product.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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The History of SaaS (SaaS Ep 1)

In the first episode of this SaaS series we talk about the history of SaaS, and how it evolved from ASP's ashes to become one of the largest and most profitable business formats. We talk with SaaS expert Rick Chapman as he discusses the history and keys to SaaS.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes pod...

Season -195

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Leading with a Vision (Product Ep 5)

In our final episode of the product series we explore what it really means to be a product-driven company. More than anything, it's an exercise in restraint. Don't just build because you can, or because technology allows, but because you're advancing.


***

This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We e...

Season -196

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In Bezos we Trust (Product Ep 4)

In the fourth episode of our product series we bring you the story of eBay and Amazon in the early 2000s, and how their fierce competition for market share came down to two different, specific product approaches. It's a great story that few know, with some key lessons baked in. We'll also share something that Jeff Bezos does to this day to ensure the customer is always represented in product...

Season -197

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Building Better products through data (Product Ep 3)

In this third episode of our Product series, Ben Foster and Bob Moesta share stories and insights about how the key to gathering customer feedback is through the deeper, often unstudied observations. Leslie Bradshaw then joins in with the idea it's never too early to start prototyping.


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Season -198

Rocketship.fm · The Episodes

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It's more than a Milkshake #jtbd (Product Ep 2)

In this second episode of the Product series, we dive into some practical examples of the Job's To Be Done (JTBD) framework. With Eric White we look into how Bob Moesta was able to transform the selling ability of condominiums.


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Season -199

Rocketship.fm · The Episodes

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The Evolution of the Baseball Cap (Product Ep 1)

In this first episode of our Product series we track the start, evolution and explosion of growth that occurred in the baseball cap industry. We look at how a few key people and decisions caused a once non-existent product to bloom into a two billion dollar industry.


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Season -200

Rocketship.fm · The Episodes

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Big data, privacy and the implications of the surveillance economy (Data Ep 6)

In this final series episode, we summarize how big companies are using our data as a new currency. With companies such as Google and Facebook we are trading our data in exchange for the benefits of their product. Is the solution to stop giving big companies our information, or is it about recognizing how companies are using our data and making a conscience decision of what information we giv...

Season -201

Rocketship.fm · The Episodes

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Unique and interesting ways companies are using data (Data Ep 5)

In this fifth episode of the data series we look into some examples of companies using big data in unique ways.


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Achieve big, ambitious goals with OKRs (Data Ep 4)

In this episode we take a deep dive into OKRs (Objectives and Key Results) and why you should consider setting them up at your company. We learn how to use OKRs to achieve large, ambitious company goals, while keeping everyone on track at the team and individual levels.


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Season -203

Rocketship.fm · The Episodes

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How to build a systematic growth engine (Data Ep 3)

In part three of our series on data, we explore how three incredible companies, Hubspot, Codeship, and Shopify, leverage data to inform growth. We'll take you through each of their stories and break down the key elements they use to drive systematic growth.


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Season -204

Rocketship.fm · The Episodes

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The History of Hadoop and the incredible evolution of big data

In the second part of our series on data we talk about the origins of Hadoop, the technology that formed the very foundation of what we know as “big data”. The emergence of Hadoop represents perhaps the single most important development in our lifetimes for storing, processing, and retrieving big data. And not only is this technology behind just about everything you touch on the web, it’s no...

Season -205

Rocketship.fm · The Episodes

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What are organizations doing with all this 'big data' anyway?! (Data Ep 1)

We dive into two case studies, one on how the Cleveland Cavs use big data to keep in touch with their fans and how Mirum, a global marketing agency, helped one startup implement some data tracking anyone can do today.


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This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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Why you're never done selling (Sales Ep 5)

In the final episode of our sales series we talk about the notion that you’re never really done selling. Sales doesn’t end when you close a deal. Nurturing the relationship, encouraging engagement, and following through on your initial promise is an ongoing process.


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Season -207

Rocketship.fm · The Episodes

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Closing the Deal (Sales Ep 4)

In part four of our sales series we talk about the art of actually closing the deal you've worked so hard to nurture. We cover the questions you need to ask in order to get the key pieces of information necessary to make a close.


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Season -208

Rocketship.fm · The Episodes

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The Art of the Pitch (Sales Ep 3)

In part three of our sales series we dive deep into the techniques that separate good sales pitches from great ones. We walk through the traits of great sales people, from how they handle objections to how they stay resilient.


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This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit th...

Season -209

Rocketship.fm · The Episodes

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The secrets to building a sales pipeline (Sales Ep 2)

In part two of our sales series we talk about pipelines. What is a pipeline? How do you build one? What tools and techniques can you leverage to make sure you're on the right track? You'll hear expert tips from the people who live this stuff day in and day out.


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Season -210

Rocketship.fm · The Episodes

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Sales is not a dirty word (Sales Ep 1)

In part one of our series on sales we dive into the variety of ways you may approach sales (inside sales, outside sales, inbound leads, etc.), and how to identify what type of pipeline might be right for you.


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This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the 

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The State of Venture Capital Today (Funding Ep 4)

You've probably heard the growing sentiment coming out of Silicon Valley that there is a bubble about to burst. We just had one of the lowest quarters of startup funding in the last year and a half and unicorn valuations are getting slashed. But what does that mean for businesses today?


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Season -212

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Generating Returns – Liquidity Basics for Startups (Funding Ep 3)

In today's market there are lots of ways to liquidate returns for your investors. In this episode we talk through some of the more common ways companies are doing this, and what route you may consider depending on the type of business you want to build.


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Season -213

Rocketship.fm · The Episodes

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The First Silicon Valley Venture Deal (Funding Ep 2)

Ever wonder how Silicon Valley became the venture capital and technology capital of the world? In this episode we'll take you back to the 1950s and share the story that kicked it all off.


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What does a funding round mean anyway? (Funding Ep 1)

In part one of our series on funding, we explore the various ways in which startups raise, sources of financing, and the terminology you need to know when it comes to raising a round.


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This show is a part of the Podglomerate network, a company that produces, distributes, and monetizes podcasts. We encourage you to visit the web...