Close x
Rocketship.fm · Season 1 · March 6, 2014

Interview: Mikael Cho of Crew on The Unexpected Power of "Tool Marketing"

Apple podcasts or any of

P

Mikael Cho, founder of Ooomf, talks with us about how they've used "tool marketing" (aka built a few simple, free tools) to help solve problems for their target audience and build a bridge to their main service. His unique approach has paid off big time.

Recognized and supported by the world's leading companies.

previously sponsored by

featured in

Subscribe to the Rocketship Newsletter

We'll let you know about new episodes, bonus content and more!