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Interview: Gregory Ciotti of Help Scout on Leveraging Content Marketing Materials (Even at Scale) · Season 1 · March 25, 2014

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Today we talked with Gregory Ciotti, the man behind Help Scout’s inbound marketing. He breaks down his process for producing his unique, research-backed content, and he also talks about the recent decision to pull down the email wall to all their guides, letting them live out in the open.

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