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This New Economy - A Podcast Exploring Humanity Through Economics

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Release Date 1/27/15 Episode Length 25:27

The Shark Tank Effect

with Evan Mendelsohn of Tipsy Elves

"Shark Tank probably boosted our business by at least 30%."
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Evan Mendelsohn, Founder of TipsyElves, talks with us about his experience appearing on the show Shark Tank. From the effects on his business to the relationships developed with their investor, Robert Herjavec, it's a really interesting look into the effects of exposure.

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Shark Tank probably boosted our business by at least 30%.
It becomes difficult to differentiate between organic growth and Shark Tank airing.
Christmas sweaters alone won't get us to $50 million. It has to become a year-round business.

Intro Music by Alex Koch of Digital Dust Studios

Outro Music by Laura Mvula — "Green Garden"