Release Date 3/13/14 Episode Length 26:35

Taking on New Ventures and Establishing a New Life Balance

with Adii Pienaar of Public Beta

"Without a product, in a week or two, I captured $4,000 in revenue. That adds a lot of momentum to an idea."
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In this episode, Adii Pienaar, founder of WooThemes and Public Beta, talked with us about launching a completely new venture from scratch and some of the controversial techniques he used when validating his idea. He also opened up with us about creating a more sustainable work/life balance and his plans for the future.

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Without a product, in a week or two, I captured $4,000 in revenue. That adds a lot of momentum to an idea.
The biggest thing in finding balance is to obey the physical signs your mind and your body impose on you.
Simplify things. Go back to basics. Create something of value that someone else wants to pay you for.

Intro Music by Alex Koch of Digital Dust Studios

Outro Music by Joey Bada$$ — "Hillary Swank"

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