Release Date 3/10/14 Episode Length 26:21
How to Use Lean Branding to Find Product Market Fit
with Jeremiah Gardner of The Lean Brand
"A brand is organic - meaning branding happens both with intention and without intention."
In this episode, Jeremiah Gardner, author of The Lean Brand, shares his techniques for helping companies get to the root of what they're really about (not just what they're selling). He talks about how having the right conversations in the beginning is hugely powerful when it comes to finding your product/market fit.