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Release Date 6/26/14 Episode Length 32:20

Marketing Your Products Through Event Planning

with Nick O'Neill of Holler

"Events are tangible. Here’s the date and on that date here’s how much money we should have generated."
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Nick O’Neill, Founder of Startup Stats, talks with us about event planning. He shares his process for deciding what kind of event to plan, lining up speakers and ticket sales. There’s an amazing amount of similarities to launching a product.

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Events are tangible. Here’s the date and on that date here’s how much money we should have generated.
It takes anywhere from 6-8 touch points with someone before they actually make a purchase.
The key to event planning is like anything else - you have to just start.

Intro Music by Alex Koch of Digital Dust Studios

Outro Music by Phoria — "Red"

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