Release Date 5/20/14 Episode Length 27:47
How to Setup a Painless Content Production Processes
with Mark Roberge of HubSpot
"We started blogging 9 months before we even had a product."
Mark Roberge, Chief Revenue Officer of HubSpot, talks about really easy ways to turn your company into a content machine and drive more inbound leads. He also dives deep into HubSpot’s sales process and the metrics-driven approach that worked so well for them, even in the early days.