Release Date 2/12/15 Episode Length 30:01

Tony Cappaert of Contactually

How to Build a Sales Team from the Ground Up

with Tony Cappaert of Contactually

"We went from a 5% conversion rate when we started to 25% today."
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Tony Cappaert, co-founder of Contactually, talks with us about how they methodically grew their sales team and refined their sales process over the past few years. From getting more qualified leads and learning how to close more deals, to focusing on long-term retention, they’ve grown their team to over 50 in just a short period of time, all while building a collaborative and supportive sales culture.

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We went from a 5% conversion rate when we started to 25% today.
People were very comfortable giving us their credit card numbers over the phone.

Intro Music by Alex Koch of Digital Dust Studios

Outro Music by Heems — "Sometimes"

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