Introducing a new show from Rocketship.fm!

This New Economy - A Podcast Exploring Humanity Through Economics

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Release Date 3/18/14 Episode Length 25:40

An Eye-Opening New Take on Email Lists

with Brennan Dunn of Planscope

"I no longer have lists, I have contacts that have attributes assigned to them"
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Brennan Dunn, founder of PlanScope, author of Double Your Freelancing Rate and a number of other books and courses, talks with us about how he uses one list to market all of his products. Among other benefits, this leaves the door open to sell any number of future products or services. We learned A LOT.

Exclusive Listener Discounts...Check 'em out!

I no longer have lists, I have contacts that have attributes assigned to them
All of my marketing is a direct response to things that people have told me over email.
30% of all new opt-ins to my email list buy one of my products within a week.

Intro Music by Alex Koch of Digital Dust Studios

Outro Music by TOKiMONSTA — "The World is Ours"

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